Meet Oolie™: The Most Talked-About New Product At IDDBA.
Today’s shoppers want more protein, cleaner ingredients, and a better eating experience–Oolie delivers on all three. Oolie’s the world’s first egg-based line of protein-rich dips and yogurts, made from upcycled Free-Range eggs.
Protein is the story—and Oolie delivers. Eggs are nature’s most bioavailable protein source, bringing complete nutrition that no plant-based product can match. That means 16g of protein per 8 oz. dip, 11g per yogurt serving, Omega-3’s and all 9 essential amino acids.
Oolie isn’t just good for you, it also tastes great. Oolie’s unique dip flavors include Mediterranean Tomato, Yellow Curry, Spicy Pepper, Garlic & Herb, and Red Beet Bliss, bringing deliciously extra culinary magic to every bite. Oolie’s impossibly creamy egg-based yogurts come in four crave-worthy flavors including Key Lime, Banana Cream, Vanilla, and Berry Blend.
Retailers are paying attention–and so are consumers. Oolie is a finalist in this year’s Deli Business magazine’s Innovation Award and Expo West’s Nexty Award. Oolie’s Yellow Curry Dip also earned Progressive Grocer’s Best New Products of 2026 and was named “Best High-Protein Dip” in the Better Homes & Garden’s 2026 Food Awards.
For supermarket category buyers, we’re not just a new item. We’re a new reason to stop, explore, and buy. Come find Faith Ferguson, Vice-President of Sales, at Booth 3356 to talk about bringing Oolie to your shelves.
Can’t make the show? Reach out to Faith now.
Why Retailers Are Flocking To Oolie™
Refrigerated category buyers walking the floor at Expo West this year were looking for dip and yogurt brands that could spark fresh shopper interest, led by bold flavor and backed by functional benefits. As a finalist for the show’s NEXTY™ Award, Oolie Foods, quickly became a must-stop destination.
Oolie is the first brand to build an entire product platform around the natural functionality of eggs, delivering rich flavor, creamy texture, and standout nutrition in every bite.
“Hard-boiled, Free-Range and Organic eggs that don’t peel perfectly are still a nearly perfect protein-rich food,” says Oolie VP of Sales, Faith Ferguson. “At Oolie, we rescue these nutrient-dense “ugly eggs” and upcycle them into creamy, delicious bases for our savory dips and flavorful yogurts—creating a win for sustainability and a win for ingredient-conscious consumers.”
Oolie is dairy free, clean label and keto friendly, making its egg-based dips and yogurts a compelling solution for multiple shopper segments at once.
Eggs remain one of the most trusted foods among consumers, prized for their complete protein and nutrient density. As shoppers seek protein-forward snacks, low-carb options, and simple clean ingredients, demand in the refrigerated case continues to grow, creating a clear opportunity for Oolie’s egg-powered platform.
Oolie represents true differentiation in crowded dip and yogurt categories meeting protein-forward and clean-label consumer demands and creating a new appetite for repeat purchases from products that align with social and nutritional expectations.
Oolie’s globally inspired flavors of dips include Mediterranean Tomato, Yellow Curry, Spicy Pepper, Garlic & Herb, and Red Beet bringing delicious culinary magic to a stale category. Loaded with 16 grams of protein, Oolie elevates dips to do so much more as menu starting sauces and spreads. With 11-grams of egg-protein in each serving, Oolie egg-based yogurts are offered in four craveably delightful flavors of yogurt. Key Lime, Banana Cream, Vanilla, and Berry Blend are all satiating with rich, indulgent taste and creamy, smooth texture.
Oolie has cracked the code on true product differentiation that can help refresh your dip and yogurt assortments. You are invited to experience Oolie firsthand. Request your free samples now or speak with Oolie’s Egg Lady and Vice President of Sales, Faith Ferguson.
